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Developing a sales playbook

With a career in sales spanning over 35 years, Wayne Schmidt talks through the process and benefits of creating a sales playbook.


Wayne covers:

  • Why create playbooks

  • We go through creating a sample sales playbook

  • How to create playbooks using tools like loom.com

  • Weekly sales and product skill development and the power of roleplays

Presentation

Developing a sales playbook
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